Brand Identity
Crafting Your Brand Identity
At SmithDigital, we believe in the transformative power of branding. Our team of visionary strategists and innovative creatives work hand-in-hand to sculpt your brand into a market leader. We understand that every journey to success begins with a defining moment – let's create yours.
Our approach is holistic yet tailored; we bring together experts in digital engagement and brand crafting from diverse backgrounds to construct a brand narrative that resonates and endures. Your vision is our blueprint. From conceptualizing a robust brand strategy to establishing comprehensive guidelines, we ensure your identity is not just seen, but remembered.
Together, we're not just building a brand; we're setting a new standard in your industry. Let’s embark on this journey and mark your starting point towards unparalleled success.
What we offer
Tailored Services to Elevate Your Brand
Strategic Branding
Visual Identity Design
Compelling Messaging
What we offer
Tailored Services to Elevate Your Brand
02
Visual Identity Design
Immerse your brand in visuals that speak volumes. From logo design to color palettes, we create cohesive visual elements that encapsulate your brand's personality and leave an indelible mark.
03
Compelling Messaging
Your brand speaks volumes, and we ensure it's heard loud and clear. Our team crafts compelling brand messages that not only convey your story but also resonate with your target audience, fostering a meaningful connection.
04
Brand Guidelines
Maintain consistency across all touchpoints with meticulously crafted brand guidelines. From typography to imagery, these guidelines serve as a roadmap, ensuring a unified and impactful brand presence across various channels.
Why Us
Empower Your Business with SmithDigital
Industry Partnerships
Valuable industry partnerships enhance our ability to create effective strategies for your business.
Transparency and Accountability
You'll have a clear view of our progress and campaign performance, and we'll work closely with you to achieve your objectives.
Client-Centric Approach
You're not just a client; you're a valued partner. We prioritize your goals and work to provide exceptional value and support every step of the way.
Tailored Strategies
We create customized strategies that align with your brand identity and specific goals. Our solutions are designed exclusively for you.
Industry Expertise
Our team boasts extensive experience in serving various industries, including professional services, technology, real estate, healthcare, accounting, legal, eCommerce, and ERP software.
Proven Results
Our track record of success speaks for itself. We've delivered measurable results to numerous clients, helping them achieve increased visibility, lead generation, client acquisition, and ROI.
Case Studies
Real Success Stories, Real Results
See How We Make a Difference
Happy Clients, Happy Stories
What Our Amazing Clients Have To Say
Eric is one of the few people that gets both the strategic side and the tactical/execution side of business as well. Simply put, Eric's skillset make him what I would call "A Digital Rainmaker." If you need to grow your business, want a well thought through and actionable plan then Eric is your guy. Oh, and he doesn't just promise results he proves it with highly accurate metrics that allow you to see what is happening in real-time.
Tom Kelly
Director Product Marketing and Analyst Relations | Oracle NetSuite
Eric and the team at SmithDigital have been highly transformative in how we go to market with our ERP practice. Their command with both inbound marketing leveraging HubSpot and outbound prospecting with buyer intent signals is a game changer for the team at Astra Canyon Group.
Blake Snider
Chief Growth Officer | Astra Canyon Group
If you need inbound marketing services in the software space, these are your guys!
Michael Hanson
Founder | GrowthGenie
A true asset to any growing company, especially within the software and professional services industry. We've seen a massive increase in web traffic and leads since partnering with Eric and team at SmithDigital
Barry Lederman
ERP Industry Consultant |
Eric and the team at SmithDigital are the best at what they do, especially in the ERP space. I've closed 7 figures in deals as a direct result of the leads SmithDigital has sent to our team.
Joe Kostrzebski
| Techfino
In a market full of SEO providers, the SmithDigital Team stands out from the pack based on their deep technical acumen coupled with their no-nonsense approach to inbound marketing and business development.
Sam Scholander
COO, Christian Nonprofit |
For anyone looking to take their business to the next level, I recommend working with Eric Smith and Smith Digital. During the redesign of our website and build out process of our new CRM, Eric met with me on a weekly basis in order to learn more about our business, to better meet our needs. He is always looking at ways to improve and leverage our online presence. If you are looking for a highly skilled company, look no further than Smith Digital.
Julia Mentore
Sunbelt Atlanta Business Brokers |
Brand Identity
Frequently Asked Questions
Have Question? We are here to help
Why is brand identity important for my business?
A strong brand identity is the face of your business. It communicates who you are, what you stand for, and why customers should choose you. It fosters recognition, trust, and loyalty.
How long does it take to establish a brand identity?
The timeline varies based on factors like the complexity of your brand and the services required. Generally, the process can take several weeks to ensure thorough research, design, and strategy development.
What elements are included in brand identity design?
Brand identity encompasses visual elements like logos, color schemes, and typography, as well as non-visual elements like messaging, tone of voice, and overall brand positioning.
Can you help with rebranding an existing business?
Absolutely. Our expertise extends to rebranding efforts, whether it's a refresh of visual elements, a shift in messaging, or a complete overhaul. We tailor our services to meet the unique needs of your evolving brand.
How can a consistent brand identity impact customer perception?
Consistency builds trust. A cohesive brand identity across all touchpoints establishes credibility and familiarity, enhancing customer perception and making your brand more memorable in the minds of your audience.