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8 min read
How AI Is Changing B2B Marketing for Tech and SaaS: What You Can Automate and Personalize Today
Is your marketing team still blasting static email sequences and guessing at lead quality? If so, you’re already behind.
21 min read
ERP Lead Generation Strategies: How ERP Providers Generate High-Quality Leads in 2025
Eric Smith: Jul 20, 2025 9:00:00 AM
Generating ERP software license leads and the associated professional services as an ERP Value Added Reseller (VAR) can be challenging work,...
6 min read
The Ultimate Guide to Keyword Research Tools for ERP Firms
If your ERP firm isn’t showing up for terms like “ERP for aerospace compliance” or “NetSuite implementation partner California,” you’re invisible to...
8 min read
Video Marketing for Professional Services: How the Power of Video Content Builds Trust and Leads
Still relying on blog posts and white papers to win new clients? That might be why your leads are stalling.
5 min read
The $80 Million Startup Sprint: Lessons from Base 44’s CEO on Building, Scaling, and Selling Fast
From Idea to MVP: Building Software That Builds Software The core idea behind Base 44 was simple but powerful: empower non-technical users to build...
8 min read
Scaling B2B Lead Generation with HubSpot: A Powerful Tool for B2B Sales and Marketing Teams
What’s the most effective way for a B2B company to attract high-quality leads and fuel long-term growth?
8 min read
Lead Generation for Business Brokers: Strategies to Attract Quality Leads and Close More Deals
What’s the fastest way for a business broker to grow revenue and attract a steady stream of qualified leads?
6 min read
Why Your Content Gets Seen But Not Clicked: The Real Story Behind Clicks vs Impressions
In May 2025, BrightEdge published findings that underscore a pivotal development in digital marketing: although Google search impressions grew by 49%...
4 min read
Neil Patel Talks Speed—But NP Digital Fails the Core Web Vitals Test
Neil Patel recently sent out a high-impact email with the subject line: "1 second = big drop." Inside, he makes a compelling argument for website...
7 min read
How Inbound Marketing Strategies Help ERP Resellers Grow ERP System Sales
The ERP market is evolving quickly, shaped by a more informed, digital-first buyer. Traditional outbound tactics like cold calls and trade shows no...