SmithDigital Insights

Tips & Tricks on sales and digital marketing.

The Smart Marketer’s Guide to HubSpot Workflow Templates That Convert

15 min read

The Smart Marketer’s Guide to HubSpot Workflow Templates That Convert

Picture of Eric Smith Eric Smith: May 29, 2026 10:00:00 AM

HubSpot workflow templates can qualify leads, assign leads to the relevant rep, update lifecycle stage values, route internal notifications, support customer onboarding, and keep the sales funnel moving when no one remembers to do the next step...

HubSpot CRM
A Real-World Example of How AI Is Changing Lead Generation (And What to Do About It)

8 min read

A Real-World Example of How AI Is Changing Lead Generation (And What to Do About It)

Picture of Eric Smith Eric Smith: May 29, 2026 9:41:34 AM

For years, many B2B companies relied on Google as a predictable source of new business.

11 Lead Gen Challenges Professional Services Firms Must Fix

13 min read

11 Lead Gen Challenges Professional Services Firms Must Fix

Picture of Eric Smith Eric Smith: May 25, 2026 11:30:01 AM

Lead gen challenges for professional services firms usually come down to weak positioning, broad targeting, low-quality leads, slow follow-up, poor...

Lead Generation
Looking for a Callbox Alternative? Here’s How SmithDigital Compares

8 min read

Looking for a Callbox Alternative? Here’s How SmithDigital Compares

Picture of Marketing Marketing: May 18, 2026 6:30:16 PM

Outsourced BDR and appointment-setting programs have become a super practical way for B2B companies to grow pipeline quickly without building large...

BDR
Does Social Media Actually Help SEO in 2026?

5 min read

Does Social Media Actually Help SEO in 2026?

Picture of Marketing Marketing: May 14, 2026 5:52:44 PM

Key Takeaways Social media is not a direct Google ranking factor, but it increasingly influences SEO through AI discoverability, branded search...

SEO Social Media
SEO and AI Discoverability: Why Strong SEO Still Drives AI Visibility

6 min read

SEO and AI Discoverability: Why Strong SEO Still Drives AI Visibility

Picture of Eric Smith Eric Smith: May 8, 2026 12:08:07 PM

AI search optimization is quickly becoming one of the most misunderstood areas of modern SEO. As marketers chase “AI SEO hacks” and speculative...

SEO AI
SmithDigital Recognized by G2 as a High Performer Across Multiple Digital Marketing Categories

4 min read

SmithDigital Recognized by G2 as a High Performer Across Multiple Digital Marketing Categories

Picture of Eric Smith Eric Smith: May 6, 2026 10:36:27 AM

10 Enterprise B2B Lead Generation Companies That Drive Growth

29 min read

10 Enterprise B2B Lead Generation Companies That Drive Growth

Picture of Eric Smith Eric Smith: May 1, 2026 1:00:00 PM

The top B2B lead generation companies for enterprises are SmithDigital, Belkins, Callbox, Martal Group, SalesRoads, CIENCE, LevelUp Leads, Leadium,...

Lead Generation
11 Best B2B Lead Generation Services Enterprise Software and Consulting Firms Should Know

15 min read

11 Best B2B Lead Generation Services Enterprise Software and Consulting Firms Should Know

Picture of Eric Smith Eric Smith: Apr 30, 2026 10:30:00 AM

Long sales cycles make weak lead generation look acceptable for far too long. Dashboards can show form fills, booked calls, and rising traffic while...

Lead Generation
11 Silent Killers Behind Underperforming B2B Lead Gen Campaigns (+Fixes)

16 min read

11 Silent Killers Behind Underperforming B2B Lead Gen Campaigns (+Fixes)

Picture of Eric Smith Eric Smith: Apr 23, 2026 10:00:00 AM

B2B lead generation campaigns rarely fail because of one obvious mistake. More often, they underperform because of quiet problems that build up...

Lead Generation
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