About Gemma
Gemma Cayanan is a BDR operations and enablement specialist at SmithDigital, helping support the systems, processes, and day-to-day coordination behind effective outbound sales development programs.
Who is Gemma Cayanan?
Gemma Cayanan is the BDR Operations & Enablement Specialist at SmithDigital. With nearly five years at the company, she has developed a strong understanding of the systems, workflows, and day-to-day processes that support effective outbound sales development.
Her role focuses on helping the business development team stay organized, equipped, and aligned with the processes required to execute outbound programs consistently. She supports workflow coordination, prospecting operations, campaign execution, and the enablement needs of BDRs across client programs.
In Short
Gemma helps create the structure behind outbound execution, supporting BDRs with the processes, coordination, and enablement needed to keep prospecting programs organized and moving efficiently.
Areas of Expertise
Gemma's work centers on the operational foundation that helps business development teams execute consistently and stay aligned with outbound campaign goals.
What Gemma Works On
At SmithDigital, Gemma supports the operational and enablement needs of the BDR team, helping create a more consistent, organized, and scalable outbound process.