About Kaye

Karen “Kaye” Mamaril is the RevOps Team Lead at SmithDigital, helping connect the systems, data, and processes that support smoother collaboration between marketing and sales.

Who is Karen Mamaril?

Karen Mamaril is the RevOps Team Lead at SmithDigital. Her work focuses on helping teams use CRM systems, workflows, and revenue processes more consistently so that client and internal operations stay organized and aligned.

She supports the operational side of the customer journey by helping maintain clean data, consistent processes, and clear handoffs between marketing, sales, and other teams involved in revenue generation.

In Short

Kaye helps connect people, processes, and CRM systems so marketing and sales teams can work from better data, clearer workflows, and a more consistent revenue process.

Areas of Expertise

Kaye's work centers on the operational foundation that helps revenue teams stay organized, aligned, and accountable.

Revenue Operations CRM Management Sales & Marketing Alignment Data Quality Workflow Management Process Optimization Lead Management Revenue Systems

What Kaye Works On

At SmithDigital, Kaye supports the systems and processes behind revenue operations, helping make sure teams have the structure and information they need to manage leads, opportunities, and client workflows effectively.

CRM & Data Management Helping maintain organized CRM records, cleaner data, and more consistent information across revenue workflows.
Revenue Process Alignment Supporting clearer handoffs and processes between marketing, sales, and the teams responsible for moving opportunities forward.
Workflow Optimization Improving the repeatable processes and operational structure that help teams manage leads and revenue activity more efficiently.
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