SmithDigital Insights

Tips & Tricks on sales and digital marketing.

NetSuite Partner SEO and Marketing

10 min read

Why NetSuite Partners Struggle with SEO and How to Fix It

Digital marketing has become the primary growth engine for ERP resellers, yet many NetSuite VARs still struggle to generate quality leads online. In a space where competition is rising and buyer behavior is evolving, failing to build a strong SEO...

Lead Generation Funnel

13 min read

How to Build a B2B Lead Generation Funnel From Awareness to Sales

To build a B2B lead generation funnel, define the stages from awareness to sales, set clear criteria for moving leads between them, and connect each...

Looking for a Callbox Alternative? Here’s How SmithDigital Compares

6 min read

Looking for a Callbox Alternative? Compare Callbox vs. SmithDigital

Looking for a Callbox Alternative? Callbox is one of the more established B2B lead generation and appointment-setting companies in the market. Its...

Lead Generation Process

13 min read

The B2B Lead Generation Process: From Initial Interest to Qualified Sales Opportunity

A B2B lead generation process is the structured workflow that moves a target account from identification and initial awareness through engagement,...

Why ERP Lead Generation Is Harder in 2026 and What VARs Can Do About It

14 min read

Why ERP Lead Generation Is Harder in 2026 and What VARs Can Do About It

ERP lead generation is harder in 2026 because several parts of the buying process have changed at the same time.

Inbound vs. outbound lead generation strategies for B2B growth

18 min read

Inbound vs Outbound Lead Generation: When to Use Each for B2B Growth

Use inbound lead generation when buyers are actively researching your category and you want to build a durable source of demand. Use outbound lead...

5 Proven Ways to Increase Your Domain Authority in 2026

13 min read

5 Proven Ways to Increase Your Domain Authority in 2026

Increasing your Domain Authority starts with improving the overall quality and credibility of your website. The most effective ways to raise your...

10 Inbound Marketing Examples Behind High-Performing B2B Campaigns in 2026

13 min read

10 Inbound Marketing Examples Behind High-Performing B2B Campaigns in 2026

Inbound marketing examples demonstrate how businesses attract, engage, and convert potential customers through valuable content, search engine...

Benefits of Outsourcing BDR

11 min read

Benefits of Outsourcing BDR Services: How to Cut Costs and 10x Your Pipeline

What if you could cut outbound sales costs by up to 70% while accelerating pipeline generation without adding headcount? As of 2026, that’s exactly...

Outbound Lead Generation

14 min read

7 Outbound Lead Generation Strategies for Modern B2B Companies

The most effective outbound lead generation strategies help B2B companies identify the right prospects, start relevant sales conversations, and...