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8 min read
Eric Smith: Jan 21, 2026 6:36:04 PM
By 2025, I’d crossed the 15-year mark working in SEO. I’ve lived through Panda, Penguin, Hummingbird, RankBrain, mobile-first indexing, voice search, E-E-A-T, core updates that wiped out entire affiliate empires overnight, and more declarations of...
7 min read
Eric Smith: Jan 20, 2026 9:30:00 AM
If your team relies on HubSpot but no one truly owns it, your growth is at risk. Marketing slows down, sales waste time chasing bad data, and...
8 min read
Eric Smith: Jan 13, 2026 11:30:01 AM
Marketing operations live in HubSpot. When it’s clean, fast, and aligned with your business goals, everything clicks, from lead handoffs to campaign...
7 min read
Eric Smith: Jan 6, 2026 1:30:00 PM
If your HubSpot account feels more like a cluttered inbox than a powerful CRM, you're not alone. For many small and mid-sized businesses, keeping...
7 min read
Eric Smith: Dec 30, 2025 9:00:02 AM
If you manage a website on HubSpot CMS, you already know the platform offers strong built-in security features such as SSL, CDN support, and...
5 min read
Eric Smith: Dec 23, 2025 12:00:00 PM
Working on a HubSpot CMS site and can’t hit green Core Web Vitals? You’re in good company. The platform is flexible for marketers, but it often ships...
8 min read
Eric Smith: Dec 19, 2025 10:00:00 AM
Have you ever poured hours into content, tweaked keywords, and still watched your pages linger on page 2 of Google search results? If you have, you...
3 min read
Eric Smith: Dec 17, 2025 1:50:04 PM
The Policy vs. Reality Gap Google’s official stance is straightforward. Business names in Google Business Profiles must reflect a company’s...
8 min read
Eric Smith: Dec 16, 2025 2:00:00 PM
Thinking about moving your site to HubSpot CMS? It’s a smart move, but only if it’s done right. Many migrations seem simple until rankings drop,...
6 min read
Eric Smith: Dec 16, 2025 9:19:12 AM
The Disconnect Between AI Investment and Buyer Reality AI has quickly become the default answer for scaling sales. Founders and revenue leaders are...